Deepfakes and Identity Theft

3 Months after publishing the story, Rafael’s company was sued for defamation.


  • The videos were all AI-generated using posted videos of other individuals and combined with photos of Greenmount’s CEO that are on news and social media.
  • The person who Rafael spoke with was not the wife Suzanne.
  • Using audio samples from the CEO’s social media account, a professional corporate espionage team had used social engineering, publicly known information about the CEO’s personal life and voice alternation to deceive Rafael.

This case study highlights how generative AI, deepfakes and identity theft can advance social engineering hacks and misinformation.

In the age of AI, companies and employees need to take extra care in discerning what is real or made up.